Strategy

    The starting point in a big analytics strategy has to be business need. This means that management has identified areas of business activity that might benefit from more accurate and efficient decisions. As such there is a need to coordinate investments so that these aims are achieved, with…

Depending on the industry, businesses typically spend anywhere between 1% and 15% of revenues on information technology. Manufacturing tends to be at the lower end and financial services at the higher end. Information costs dwarf these costs however. Remember that information costs are primarily labor costs – people entering data,…