Predictive Sales Forecasting

A contribution from Mel Harding VP of Product Marketing at Occulus Inc. “Beware yon Statistician for he has a lean and hungry look.” Big Data and Big Data Analysis are terms we hear a lot these days, and as a matter of fact it’s almost impossible to avoid them. Just…

There are various terms used for the predictive capability in applications – predictive analytics, AI and machine learning being the main ones. The essence of the approach is to look at historical data, learn from it, and apply it to new data. So if a particular customer profile has proved…