Business Analytics

The Future of Business Analytics For those handicapped by very short attention spans – business analytics will not consist of people creating charts, graphs and other pretty data using the latest visual analytics platforms. This is to some extent a temporary aberration (for reasons to be discussed later). Business analytics…

We need analytics to answer questions and discover hidden facts about our businesses. The questions are endless. Why did sales of a certain product spike last quarter? What strategies will reduce customer churn? How can we identify fraudulent activity? Business analytics technologies provide the means to answer many of these…